Bitdefender MSP

Advanced endpoint security for the modern threat landscape
Bitdefender GravityZone is a comprehensive endpoint security platform delivering prevention, detection, and response capabilities. It protects physical, virtual, and cloud workloads with industry-leading threat prevention and minimal performance impact.

Bitdefender creates reseller opportunities through security deployments, managed endpoint protection, and EDR/XDR services that help organizations defend against sophisticated threats.
GravityZone includes endpoint protection, EDR (Endpoint Detection and Response), XDR (Extended Detection and Response), and MDR (Managed Detection and Response) services. It uses multiple layers of machine learning, behavioral analysis, and threat intelligence to prevent and detect attacks.

The platform is available as cloud-hosted or on-premises deployment, supporting Windows, macOS, Linux, and mobile devices. GravityZone Cloud MSP provides multi-tenant management designed specifically for managed service providers.

Resellers leverage Bitdefender for endpoint security services, security assessments, and managed security offerings that provide comprehensive protection while maintaining operational efficiency.

Commercial Model

Bitdefender GravityZone supports multiple reseller business models and commercial approaches.

Subscription Licensing

Per-user or per-device recurring subscriptions.

Security Services

Threat protection, detection, and response.

Managed Services

Infrastructure, security, optimization, and operations.

Bundled Solutions

Combined with complementary products and services.

Commercial Benefits

Bitdefender generates per-endpoint licensing revenue while enabling managed security services, EDR/XDR offerings, and security consulting engagements.

Business Fit

Bitdefender GravityZone is relevant for the following reseller business models.

Managed Service Providers

Deliver recurring infrastructure, security, and cloud management services.

IT Resellers

Add cloud consumption and managed security services to traditional licensing portfolios.

Value Added Resellers

Combine licensing with professional services and implementation support.

Solution Integrators

Design and implement custom cloud architectures and security transformation projects.

IT Consultants

Advise clients on technology strategy and deliver security implementation projects.

Bitdefender Cloud Security For MSPs

Award-winning endpoint security. Unified platform. MSP-ready. 

Deliver comprehensive endpoint protection, EDR, and XDR solutions with Bitdefender GravityZone.

The Bitdefender Partner Program enables resellers and managed service providers to deliver industry-leading endpoint security solutions consistently top-rated by independent testing organizations powered by BPS.

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What is the Bitdefender Partner Program?

The Bitdefender Partner Program enables resellers and managed service providers to deliver industry-leading endpoint security solutions. Through BPS, resellers gain access to Bitdefender’s GravityZone platform — a unified security solution combining endpoint protection, EDR, XDR, and risk analytics in a single console.

GravityZone provides layered protection combining traditional anti-malware with advanced capabilities including exploit prevention, ransomware protection, endpoint detection and response (EDR), and extended detection and response (XDR). The platform protects endpoints, servers, mobile devices, and cloud workloads.

Bitdefender is the foundation for modern managed security services and endpoint protection.

Who is the Bitdefender Program For?

The Bitdefender Partner Program is designed for resellers who:

  • Deliver managed security services to customers.
  • Manage endpoint protection on behalf of customers.
  • Offer value-added security services and assessments.
  • Require advanced EDR/XDR capabilities for security operations.
  • Want recurring, predictable revenue from security subscriptions.
  • Need multi-tenant management and white-label billing.
  • Support SMB, mid-market, or enterprise customers.
  • Operate as MSPs, MSSPs, VARs, or system integrators.

Key Benefits of the Program

The Bitdefender Partner Program provides the technology, support, and resources needed to build a profitable endpoint security practice.
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Award-Winning Protection

Consistently top-rated endpoint security with industry-leading detection rates and minimal false positives across independent tests.
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Unified Security Platform

Single agent and console for endpoint protection, EDR, XDR, risk analytics, licensing, deployment, and operational oversight.
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MSP-Optimized Delivery

Purpose-built multi-tenant console with automated deployment, policy management, and white-labeling capabilities for service providers.
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Flexible Licensing Options

Monthly subscription licensing aligned with MSP business models, enabling predictable costs and scalable service delivery.
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Recurring Revenue Model

Monthly and annual subscription options create predictable, growing revenue with high customer retention.
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Volume Incentives

Tiered pricing and rebate programs reward resellers for growing their Bitdefender business.

What Products Are Available?

Access Bitdefender’s complete GravityZone endpoint security portfolio through the partner program.

Endpoint Protection

  • GravityZone Business Security
  • GravityZone Business Security Premium
  • GravityZone Enterprise

Detection & Response

  • GravityZone EDR
  • GravityZone XDR
  • Managed Detection and Response (MDR)

Specialized Protection

  • GravityZone Security for Mobile
  • GravityZone Security for Exchange
  • GravityZone Full Disk Encryption

How Ordering Works

A straightforward process to deliver Bitdefender endpoint security to your customers.

Ordering Process

  1. Evaluate customer endpoint environment and security requirements.
  2. Select the appropriate GravityZone edition and add-on modules.
  3. Configure pricing through the BPS Marketplace with endpoint counts and terms.
  4. Deploy GravityZone agents across customer endpoints.
  5. Monitor and manage security from the GravityZone Console.

Margins & Incentives

Commercial Benefits

  • Competitive reseller margins across the GravityZone portfolio.
  • Additional incentives for MSP and enterprise tiers.
  • Monthly and annual subscription options for recurring revenue.
  • Volume-based tiered pricing and rebate programs.
  • Additional revenue from deployment and managed security services.
  • Flexible markup control per customer.

Why Resellers Choose BPS for Bitdefender

BPS provides the expertise, support, and resources needed to succeed with Bitdefender.
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Security Expertise

Deep knowledge of the Bitdefender portfolio with certified engineers supporting your security practice.
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Technical Enablement

Comprehensive training and certification programs for GravityZone.
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Pre-Sales Support

Technical solution design, proof-of-concept assistance, and competitive positioning.
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Marketing Support

Co-marketing programs, campaign resources, and demand generation.
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Dedicated Account Management

Ongoing commercial guidance and reseller success support.
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Regional Expertise

Local market knowledge combined with global Bitdefender programs.

How to Join and Start Selling

Getting started with Bitdefender through BPS is simple.

Steps to Get Started

  1. Register as a reseller on the BPS Marketplace.
  2. Complete reseller application and program agreement.
  3. Complete Bitdefender sales certification training.
  4. Complete GravityZone technical certification.
  5. Start selling and deploying Bitdefender solutions.

Tools & Resources

BPS provides everything you need to succeed with Bitdefender.

Available Resources

  • Reseller portal and deal registration
  • Sales and technical certification courses
  • Pricing and quoting tools
  • Bitdefender Partner Academy access
  • Product and deployment documentation
  • Campaign templates and co-branded material
  • Case studies and competitive guides
  • Dedicated Reseller Support and escalation

Frequently Asked Questions

What is the Bitdefender Partner Program?
The Bitdefender Partner Program enables resellers and managed service providers to sell and deliver Bitdefender’s endpoint security solutions. Resellers receive competitive pricing, technical training, marketing resources, and dedicated support to build successful cybersecurity practices.
What is GravityZone?
GravityZone is Bitdefender’s unified security platform that combines endpoint protection, EDR, XDR, and risk analytics in a single solution. It provides layered protection including anti-malware, anti-exploit, anti-ransomware, firewall, and advanced threat detection from one agent and console.
How does Bitdefender licensing work?
Bitdefender offers flexible subscription licensing based on the number of protected endpoints. Resellers can choose annual subscriptions or monthly billing through MSP programs. Licenses include cloud-based management, updates, and technical support.
Is there an MSP-specific program?
Yes. Bitdefender offers a dedicated MSP Security Program with monthly usage-based billing, multi-tenant management console, white-labeling options, and purpose-built tools for delivering security as a managed service.
What platforms does Bitdefender protect?
GravityZone protects Windows, macOS, and Linux endpoints including desktops, laptops, and servers. Mobile security is available for iOS and Android devices. The platform also supports virtual machines, cloud workloads, and containers.